Three years ago, a young but daring media organization in Guatemala, Laboratorio de Medios, decided to focus its work in two areas: accountability and municipalities. Everyone thought they were crazy—it was not only a seemingly very unattractive subject matter for average audiences, but it also presented a field full of obstacles (and risks). Opacity, few databases available, and government officials not used to supporting journalists or other social actors who try to build bridges between citizens and public institutions.But they kept true to their goal and continued shaping their project: OjoConMiPisto, a native digital media that has nowadays become a reference and inspiration to journalism students all over the country, as well as among acclaimed communications professionals throughout all of Latin America.